AC Units for Less was founded in 2016, when owner Brian Schaeffer saw a void in the market homeowners and retail customers who were not able to access the same benefits as the larger players in the markets. In his opinion, the volume discounts on HVAC equipment that were available to large contractors meant that smaller homeowners or retail customers were always at a disadvantage. He wanted to help those homeowners or retail customer get better deals on the equipment they buy and install.