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4 files • 14,713 KB
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Ch1.Defining Marketing for the 21st Century.pdf
00:00
pdf
3,210 KB
3,210 KB
15 years ago
channa L.
00:00
Ch2.Building Customer Satisfaction, Value, and Retention.pdf
00:00
pdf
2,518 KB
2,518 KB
15 years ago
channa L.
00:00
Ch3.Gathering Information and Measuring Market Demand.pdf
00:00
pdf
3,994 KB
3,994 KB
15 years ago
channa L.
00:00
Ch4.Scanning the Marketing Environment.pdf
00:00
pdf
4,991 KB
4,991 KB
15 years ago
channa L.
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